Joanna Cosaca Lemos

Joana Casaca Lemos is a Communication Designer, Creative Thinker and Wandering Soul, living in between Lisbon and London.   She is a MA graduate from University of the Arts London, and believes in the cultural, ethical and environmental responsibility of the designer. Joana has established an independent design practice, across varied clients and briefs, with an urge to keep making beautiful things, working towards responsible design and shifting sustainability principles from niche to mainstream. Recently Joanna has  worked in Thailand on the Doi Tung Sustainable Development Project. She is an avid Social media explorer, and loves attending events which stimulate 21st century thinking and networking. Joana is always eager and available to collaborate on projects which enhance sustainability, social entrepreneurship and good creative future. She has created artwork for the ?!X book bringing to life Ed Gillespie‘s words. 

?!X: What’s the Future You Choose?

JCL:  The Future I choose; is about arriving in this land, equally respecting all living co-inhabitants, equally being entitled to design a balanced life; being inspired, creatively fulfilled and pro-active.  And then proudly leaving this land, better than we found it, for the next to come.  The Future everyone would sign up for, that is where we must arrive.  Some have found the way, others are far behind.  But it is important to believe everyone will strive to get there eventually.

?!X: What’s a ‘think’ to create this future?

JCL: For Dreams: Antoine de Saint-Exupéry  “Le petit Prince” . For Logic: Fischli and Weiss “The way Things go” 

?!X: What’s an ‘act’ to create the future you choose?

JCL: Spend less time with computer, tv, smartphone.  Go outside and breath more often, hug more people, spend more time with family.

?!X: What’s a ‘vote’ to create the future you choose?

JCL: For any designer a Vote would be to strive for learning more responsible approaches to design by being affiliated with organizations such as Design Can Change or Designers Accord.  

?!X: Future Soundtrack – What song would you take with you into the future? 

JCL:  That’s Life – Frank Sinatra

?!X: Can you share with us up to 5 weblinks that you find interesting and inspiring?


TED – not original to mention, but probably one of the most influential projects of our time.

GOOD – great source of knowledge

Living Principles – things every designer should work by

Jeannie Jeannie – beautifully curated  blog

Unconsumption – just a cool blog

Follow Joana on Twitter @joana_cl

How can we Create the Future you Choose? Take part here.